AnnouncementSMART Legacy Leaders, Inc.April 15, 2026

Rue Soul Holdings Announces Development of SMART Legacy Leaders, Inc. in New Orleans

NEW ORLEANS, LOUISIANA — April 15, 2026 — Rue Soul Holdings is proud to announce the development of SMART Legacy Leaders, Inc., a nonprofit leadership development and community empowerment organization dedicated to equipping youth, young adults, and families with the knowledge, mentorship, skills, and opportunities necessary to build successful lives, strong families, thriving businesses, and lasting legacies.

Headquartered in New Orleans, Louisiana, SMART Legacy Leaders is currently in program development and organizational formation with plans to launch programming in 2027 and expand its impact throughout New Orleans and Savannah, Georgia.

The organization was established in response to growing challenges facing communities across the country, including generational poverty, limited access to mentorship, financial illiteracy, workforce barriers, family instability, and a lack of leadership development opportunities for youth and emerging adults.

"Our vision is simple but powerful. We believe every young person deserves access to leadership development, financial education, mentorship, opportunity, and the tools necessary to create a future that extends beyond survival and into ownership, stewardship, and legacy."

Larrima K. Davis — Founder & Chairwoman, Rue Soul Holdings

The SMART acronym reflects the organization\'s core values:

Strategic

Intentional planning and purpose-driven decision making at every level.

Motivated

Inspiring individuals to pursue excellence, growth, and meaningful contribution.

Accountable

Cultivating personal responsibility, integrity, and follow-through.

Resilient

Building the strength to overcome adversity and persist through challenges.

Transformative

Creating lasting change in individuals, families, and communities.

These principles serve as the foundation for all future programs, initiatives, and community partnerships.

SMART Legacy Leaders is being designed around six core pillars of impact:

Leadership Development

Developing confident, ethical, disciplined, and purpose-driven leaders capable of creating positive change within their families, workplaces, businesses, and communities.

Financial Literacy & Wealth Building

Providing practical education in budgeting, saving, credit management, investing fundamentals, entrepreneurship, and long-term wealth creation.

Entrepreneurship & Workforce Development

Preparing participants for meaningful careers, business ownership, professional advancement, and economic empowerment.

Mentorship & Personal Growth

Connecting youth and emerging adults with mentors who provide guidance, accountability, encouragement, and real-world experience.

Family & Community Empowerment

Strengthening families and neighborhoods through education, service, support systems, and community engagement.

Legacy Building

Teaching participants how leadership, stewardship, ownership, and service today can create opportunities for generations to come.

SMART Legacy Leaders intends to offer programs for multiple age groups, including youth leadership academies, emerging leader development initiatives, entrepreneurship education, workforce readiness training, financial literacy programs, mentorship networks, scholarship opportunities, leadership councils, and community service projects.

The organization also plans to develop specialized initiatives such as:

SMART Women of Legacy
SMART Men of Legacy
SMART Legacy Scholars
Summer Leadership Institute
Digital Access & Technology Programs
Young Entrepreneurs Academy
Business Pitch Competitions
Apprenticeship & Career Readiness Programs

In addition to leadership and workforce development, SMART Legacy Leaders intends to establish a comprehensive community outreach platform focused on serving vulnerable populations and strengthening neighborhoods through direct service initiatives.

Planned outreach efforts include:

Food and hygiene distribution
Clothing and essential goods drives
Workforce readiness support
Showers and laundry access
Technology and internet access programs
Housing and resource referrals
Community meal events
Holiday outreach initiatives
Homeless outreach services
Transitional support programs

Recognizing the importance of holistic development, SMART Legacy Leaders also plans to offer the New Life Discipleship Program, a faith-based initiative designed to support individuals seeking spiritual growth, mentorship, biblical guidance, personal accountability, and life transformation through faith in Jesus Christ.

As the organization grows, future initiatives are expected to include a SMART Business Incubator, SMART Leadership Conference, SMART Alumni Network, SMART Community Innovation Lab, and SMART Legacy Fellows Program.

While New Orleans will serve as the organization\'s founding headquarters, SMART Legacy Leaders intends to expand into Savannah, Georgia, creating a multi-city model that connects leadership development, community engagement, workforce readiness, entrepreneurship, mentorship, and family empowerment across both regions.

The organization believes lasting community transformation occurs when leadership, opportunity, education, mentorship, and ownership are intentionally developed together.

SMART Legacy Leaders will operate as a nonprofit community development organization within the Rue Soul Holdings ecosystem and reflects the company\'s commitment to creating long-term social impact alongside economic opportunity.

"Together, we are developing leaders, strengthening families, building businesses, preserving legacy, and transforming communities — one generation at a time."

Larrima K. Davis — Founder & Chairwoman, Rue Soul Holdings

About SMART Legacy Leaders, Inc.

SMART Legacy Leaders, Inc. is a nonprofit leadership development and community empowerment organization dedicated to equipping youth, emerging adults, and families with the tools, mentorship, education, and opportunities necessary to build successful lives, strong communities, and generational legacies. The organization focuses on leadership development, financial literacy, entrepreneurship, workforce readiness, mentorship, family empowerment, and community impact.

About Rue Soul Holdings

Rue Soul Holdings is a diversified holdings company focused on building businesses and organizations that create long-term economic value, community impact, and generational legacy. Through strategic investment, organizational development, and purpose-driven leadership, the company operates and develops ventures across hospitality, luxury mobility, professional services, and community development.